We require 50% of the estimated project cost up front prior to scheduling your project in. This is beneficial to both of us. You can invest a portion of your budget to get a feel for how we work and we will have a partial payment to protect our investment of time.

50% also represents our “kill fee“. A kill fee is the monies paid to cover the work completed when either party needs to stop production. As stated above 50% protects our investment of time. We will refund the monies paid at a proportional amount to the work completed.

Possible reasons to abandon a project and incur the kill fee…

• After multiple mock-ups you do not like our work.
• After multiple mock-ups we do not feel we can capture your vision.
• Your financial stresses dictate you putting the project on hold.
• The market has changed and you do not feel your project is relevant any longer.